FMCG, retail and e-commerce

E-commerce businesses stand or fall on their ability to convert sales online, and content has a massive part to play here. We support online retailers in a range of ways: making product pages more engaging, creating Help content that minimises both call-centre traffic and the customer’s efforts to self-serve, and making sure conversion journeys are as intuitive and compelling as possible.

We can turn around very high volumes of content to tight deadlines and still maintain a very high standard of quality, or we can provide copy formats and training to leave your in-house team self-sufficient in e-commerce content creation. 

Here are some of our clients in this sector:

  • McArthurGlen
  • Wickes
  • Cartridge World
  • alexandalexa
  • Tesco Direct
  • John Lewis
  • Belron
  • Speedo
  • WHSmith