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It’s a familiar scenario for those working in content. From a carefully crafted brief, you’ve written functional copy that meets your brand, is searchable and readable. But then it’s circulated for sign-off. Feedback floods in, washing away your clarity and tone, littering your copy with the detritus of corporate language.
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Content strategy is one of the biggest emerging trends in digital marketing, with more and more brands catching on to the importance of mapping objectives of users to content. It’s something we do every day at Sticky Content, and we’re thrilled to be bringing our training to Econsultancy’s delegates with a series of one-day courses. » more
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Deafness Research UK is the lucky winner of our competition to win free web writing training and content support.
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Get training and support from the industry’s leading digital copywriters, share your experiences with peers in other industries and have your work audited and monitored by online copywriting experts » more